Product Marketing Manager
Does the evolution of AI technology and analytics tools excite you?
Join us in shaping a more just world.
As Product Marketing Manager, you will be responsible for creating compelling messaging to communicate the value of our products and services, increase marketing and sales effectiveness, and drive leads and adoption across the LexisNexis portfolio.
– Product & Customer Immersion: Quickly achieve product expertise and command of customer personas across segments and roles. Become a product evangelist
– Market Research & Testing : Conduct market and customer research to gather data about target personas, positioning, messaging and creative. Develop strategic A/B tests based on learnings and to validate insights
– Positioning & Messaging : Strengthen an existing foundation of strategic thinking and writing skills by developing value propositions, elevator pitches, use cases, competitive claims, and customer-facing messaging
– Asset Development & Execution : Create marketing and sales enablement collateral, presentations and video as well as content such as white papers, case studies, articles and blog posts
– Product Launches & Releases : Plan, communicate, and deliver product GTM and marketing assets, collaborating with segment marketing and sales enablement and managing stakeholder engagement
– Product Campaigns : Manage, execute and report on successful digital campaigns and media plans complete with landing pages, social, email, paid ads, native articles, thought leadership, press coverage, etc., driving brand awareness and lead generation across segments
– Degree in Marketing, Communications, English or related discipline
– Deep experience partnering closely with Product teams on strategy, positioning and launches
– Demonstrated ability to translate highly technical products and services into unique and compelling messages for commercial teams and end-users
– Exceptional writing, communication and interpersonal skills
– Show familiarity with agile marketing and product development cycles
– Experience leading outbound product initiatives focused on new, groundbreaking technology
Work in a way that works for you
We promote a healthy work/life balance across the organization, with various flexible and remote working options available to employees.
LexisNexis Legal & Professional is proud to be an equal-opportunity employer. We are committed to equal opportunity employment regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. Together, we are building a diverse and inclusive workplace.
We believe in a healthy work/life balance. We know that your well-being and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:
– Comprehensive, multi-carrier health plan benefits
– Disability insurance
– Dependent care and commuter spending accounts
– Life and accident insurance
– Retirement benefits (salary investment plan/employer stock purchase plan)
– Modern family benefits, including adoption and surrogacy
– About our Team
LexisNexis is a data and analytics company with 10,500 colleagues serving customers in more than 150 countries. We’re one of the largest information and analytics companies on the planet. We design solutions that help our customers increase productivity, improve decision-making and outcomes, and be more successful.
LexisNexis, a division of RELX Group, is an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form: https://forms.office.com/r/eVgFxjLmAK , or please contact 1-855-833-5120.
Please read our Candidate Privacy Policy (https://www.relx.com/careers/join-us/privacy) .
To apply for this job please visit www.adzuna.com.
Previous
Product Manager 
